They're all viable concerns, ones that have various responses depending on who you are and exactly what your brand name means.
How To Link Facebook To Instagram
That brings us to an important conversation today, one that I've belonged to a lot of times in the last couple of months. Should a brand name link their Instagram account to their Facebook page? And how?
At initially, everybody considers the best ways to post content from Instagram to Facebook. After all, images get enagagement on Facebook too - so why not? If you're producing visual content for one platform, why not likewise publish it on another platform? Anticipating the exact same result by posting the very same content on various platforms is a mistake that many digital marketing novices make, absolutely nothing to be ashamed of.
On Instagram, sharing your posts with your Facebook Page instead of your personal profile is a matter of changing your settings. By default, Instagram shares images with your individual profile when you link Facebook to your Instagram account.
Your initial step is to go to Instagram account on your phone and pick the profile icon in the lower right corner. Then pick the 3 dots in the upper right corner to get to the Settings location.
Then from there, scroll down to the Linked Accounts section.
Then you will see your social accounts that you have actually linked. Select Facebook.
Once you have at first connected Facebook to Instagram, you'll be able to choose either your individual profile or any Page that you are an Admin of as the place you want your Instagram photos to go when you pick Facebook.
Now whenever you take a photo and select Facebook, it will go to your Page instead.
The one issue with this method is that if you only desire SOME photos to go to your Page and some to go to your personal profile, you need to toggle back and forth each time.
Posting Just Select Photos to your Facebook Page.
Another technique is to set up an IFTTT recipe that will just share an Instagram picture to your Page when you do something unique like have a specific hashtag in the post.
The advantage of this is that the post goes out on your Timeline so it is seen by more people, and you can then select which specific pictures you desire to send out to your Page from Instagram.
Of course, you can likewise simply take a look at posting the image to your Page individually, but a little automation in some cases is not a bad thing.
I have a recipe set up where if I use the hashtag #FBalbum in my Instagram post, then it goes to my Facebook Page.
Including an Instagram Tab to your Facebook Page.
Another thing you can do is to add an Instagram Tab to your Facebook Page.
This basically brings your Instagram feed into your tab but the images do not go out on your Timeline. So while it's a fantastic way to improve your Page, it's not going to be quite as noticeable as the other two approaches of connecting your accounts revealed previously.
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